Engine marketing

This is a chance for Students of Bachelors and Master Programs, Fresh graduates and Freelance developers to learn SEO tips, techniques, methodologies and software to attain top organic search engine ranking of your websites. Training is cooked to serve the needs of upcoming market trends where 1 person out of 3 is working online, this workshop helps you to understand: blogging, adsense, affiliate marketing & free lancing work finding Digital Marketing Course Outline 1. Introduction to Digital Marketing 2. SEO (Search Engine Optimization) 3. ON Site / ON Page SEO Strategies 4. OFF Site / OFF Page SEO Strategies 5. SEM (Search Engine Marketing) 6. Concept of White, Black and Gray Hat SEO 7. Keyword Research and Google Keyword Planner 8. Concept of Local SEO and Organic SEO 9. OnPage and OffPage SEO Audit with SEO Tools 10. Blog Making with Onsite SEO 11. Google Analytics and Webmasters 12. Backlink Strategy (Link Building Techniques) 13. Google Algorithms (Google Updates) 14. Article Submission 15. Blog and Forum Posting 16. Email Marketing 17. SMS and WhatsApp Marketing 18. Mobile SEO 19. Social Media Marketing (SMM) 20. Social Media Optimization (SMO) 21. Online Reputation Management (ORM) 22. Designing for Social Media 23. Business Setup Ideas 24. One Page Web Development 25. Domain Registration 26. Google Adsense 27. Freelancing on Fiverr (Work from Home to Earn Money Online) 28. SDC Exam for Certification

You're looking for a complete digital marketing course to teach you everything you need to become a digital marketing expert, right? You've found the right course! With the skills learned in our digital marketing course, you can: >> GROW your own business >> LAND a job in this hot marketing industry >> HELP a client increase their business >> We want to help you grow your business! We promise to do everything we can to help you with all of these digital marketing strategies: 1. Digital Marketing Overview 2. Marketing Research 3. Website Creation (WordPress) 4. Search Engine Optimization (SEO) 5. Search Engine Marketing (SEM) 6. Social Media Marketing (SMM) 7. E-Commerce Branding 8. Email Marketing 9. Super Blogging 10. Display Advertising 11. Mobile Marketing 12. Video & YouTube Marketing 13. Content Marketing 14. Online Reputation Management 15. Google Analytics 16. Affiliate Marketing 17. Adobe Photoshop 18. Freelancing from May 3rd

Become a Certified Digital Media Marketing Expert (First Time in Pakistan 17 Courses in 1 Course) Description: You're looking for a complete digital marketing course to teach you everything you need to become a digital marketing expert, right? You've found the right course! We promise to do everything we can to help you with all of these digital marketing strategies: 1. Digital Marketing Overview 2. Marketing Research 3. Website Creation (WordPress) 4. Search Engine Optimization (SEO) 5. Search Engine Marketing (SEM) 6. Social Media Marketing (SMM) 7. E-Commerce Branding 8. Email Marketing 9. Super Blogging 10. Display Advertising 11. Mobile Marketing 12. Video & YouTube Marketing 13. Content Marketing 14. Online Reputation Management 15. Google Analytics 16. Affiliate Marketing 17. Adobe Photoshop 18. Freelancing Course Duration: 6 Months (01 Month Internship include) - Course Starting Date: 07th May, 2020 - Days: Thursday & Friday - Ramadan Timing: (08:00 PM - 10:00 PM) - Normal Timing: (07:00 PM - 09:00 PM) - Live Training + Recording For more information and registration Click on this link: https://www.facebook.com/events/240442683978126/ #BecomeaCertifiedDigitalMediaMarketingExpert #DigitalMediaMarketingTrainings #SEOTrainings #FreelancingCourseinLahore #WordpressWebCreationCourse #SocialMediaMarketingTraining #BestITCoursesinLahore #EmailMarketingTraining #7Coursesin1Course #DigitalMediaMarketingTraininginArfaTowerLahore #PNYTrainings #Lahore

COURSE DESCRIPTION: We are alive to witness a time when humankind is using computer technology to push the limits of knowledge and freedom. We connect into the digital world through the Medium of the Internet. Information and services are available at our convenience, making human contact usually now people are willing to use the Internet. We can say everybody is now dependent on the internet facility and it is now the main accessory of life. Rather than that now the internet is not only using to get the information, we are doing businesses, entertainment, social working, information and data sharing, and many things that earlier we are not supposed to do it in this virtual world. But now it is happening! Due to businesses and other service-oriented works that are happening in this world, people would like that in the SEARCHING their sites would be NO.1. How this would be possible that your site becomes familiar and in searching it is coming up in the top five ranks on Google, Yahoo, or MSN, Bing Etc. There are so many Digital Marketing Techniques and have various methods to make your site on top, where renowned methods Search Engine Optimization, Social Media Marketing, Search Engine Marketing, which we are offering and covering comprehensively in the Digital Marketing Course. This training Diploma in Digital Marketing or you can say that Digital Marketing Course in Pakistan, or Digital Marketing course in Karachi, where above-mentioned areas are being covered in detail. Join & Become a Digital Marketing Expert in the E-World. Views: 7

Advanced SEO Training - Digital Marketing Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's unpaid results - often referred to as "natural," "organic," or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. SEO Course Contents 1. How Search Engines Work o Crawling & Indexing o Providing Answers Based on Relevance and Importance o Search Engine Ranking Factors o Local Search Ranking Factors o Google's Recommendations o Bing's Guidelines 2. How Important is SEO? o The Importance of SEO o The Limits of Search Engine Technology o Case Studies of Failed/Poor SEO Implementation 3. Planning Your SEO Campaign o Setting and measuring your SEO goals and objectives o Competitor Benchmarking Tools & Techniques o Keyword Research + Tools o Visitor Intent: The Psychology of User Search Behaviour o User Experience/Usability o Content Strategy o Using Paid Search to Improve Website Quality Score o Optimise Your Website for Mobile Search 4. SEO-Friendly Web Design and Development o On-Page Optimisation o URL Best Practices o Metadata o Indexable Content o Crawlable Internal Link Structure & Breadcrumbs o "nofollow" Links o Duplicate Content, Redirects and Canonical Links o HTML & XML Sitemaps 5. Popularity: Link-Building and Social Media Sharing o Link Signals o Link-Building Strategies o Social Signals in Search Results o The Impact of Google+ 6. SEO Tools & Services o Google's Webmaster Tools o Bing's Webmaster Centre o Moz's Open Site Explorer o Google & Bing's Metrics Tools 7. SEO Myths and Misconceptions o Metatags and Keyword Density o Effects of Paid Search on Organic Rankings o Anti-Spam Measures 8. Google's Updates and Penalties o Overview of Google's Update History o Black Hat vs White Hat SEO and Google's Anti-Spam Measures o Link Auditing o Getting Penalties Lifted 9. Measuring and Tracking Your SEO Success o Key Performance Indicators and How to Choose Them o Paid & Free Analytics Software o Running an SEO Audit o Google's (not provided) Keywords o A/B and Multivariate Testing for Conversion Rate Optimisation o Interpreting Your Data 10. The Future of SEO o Providing Searchers with the Best Possible Results o Search Context o Mobile Search o Social Search o Human Search o Predictive Search o Cornerstone Content and Internal Linking Program Name : Digital Marketing -SEO Training Track : Digital Marketing - ADV SEO Duration : Two Months * Monthly Installment Options available for deserving students. * Eligibility : Basic Understanding of Web Technology such as HTML, Google Search, Use of Internet Browser For Details Contact Us: 0312.2169 325, 0337.7222 191, PTCL: 3498-OMNI (6664) | E: info@omni-academy.com I www.omni-academy.com

Become a Social Media Marketing, Search Engine Optimization and Freelancing Expert! The goal of this program is to educate and train users in the rapidly-expanding field of Social Media, Search Engine Optimization and Freelancing. This curriculum includes 12 sections, covering social media overviews, strategies for spreading your campaigns around, and using every tool and tactic at your disposal to gain eyeballs and attention to your Website & other Social Media Platforms. It will be of interest to people who wish to learn more about this subject or to advance their career prospects in the social media marketing arena. COURSE COVERAGE: >> Understand the essentials of Social Media communication and its landscape. >> Get introduced to tools and techniques for social media marketing. >> Learn how to use Twitter and its power for communication especially for customer service. >> Understand the best use of Facebook for business and learn Facebook communication etiquette. >> Understand the Metrics and the KPIs for Facebook marketing. >> Learn how to do Facebook advertising to support your social media reach. >> Learn how to create content for social media using story telling techniques. >> Understand how to use LinkedIn for your business branding and communication. >> Learn how to manage social media community and best tools. >> Introduction of WordPress >> How to create Website via WordPress >> Introduction to SEO >> Keyword Research >> Competitors Analysis >> On-Page Optimization (Complete) >> Off-Page Optimization (Complete) >> Google Penalties >> SEO Advance Level >> Understanding SEO Metrics >> List of Google's 200 Website Ranking Factors >> Mobile SEO >> Local SEO vs Global SEO >> Using Google Analytics >> Using Google Webmaster Tools >> Useful SEO Tools >> What is freelancing >> Difference between freelancing and job >> How to make a profile on fiverr >> How to make a gig >> Marketing your gig on social media >> Time management >> How to keep yourself motivated >> Payment methods (in Pakistan) > Class Assignments, Practical Projects & Final Exam. > Course Starting Date: 29nd of January, 2020 > Days & Timings: Wednesday: 04:00 PM – 05:30 PM & Thursday: 04:00 PM – 05:30, > Course Duration: 6 weeks (1.5 Months) Course Fee: Rs.10,000/- including training material & certificates. >>> Special Discount Offer 60% Flat OFF, Final Fee after Discount: 2,999/-Rs Date Jan 29th

No -1 Professional Digital Marketing Diploma Digital Marketing Diploma program is design to provide step-by-step education to digital marketing students, best diploma to cover the concepts of digital marketing with tools and techniques modern web designing & web marketing, social media marketing, Email marketing, Advanced SEO and many other tools used in Modern Web Development. Across the world Digital Web development jobs have taken thе hot seat when it comes to career opportunities and positions as a Digital Marketing Analyst, Digital Marketing Professional, Web developer as every company thаt has or wishes to build a strong online presence is searching for digital marketing expert and skilled professionals who are proficient in making digital marketing solutions and applications, with thе aim of making their digital marketing website, social media contents and mobile apps noticeable, attractive and trustworthy. Believe it or not, most of thе potential customers of a company tend to use thе looks and feel of Thе Company’s official website, as a deciding factor for whether or not the company is reliable. Thus, thе credibility of an online business rests in thе hands of its Digital Marketing Professionals! ________________________________________ Digital Marketing Course • Introduction to Digital Marketing • Web Marketing • Search Engine Optimization • Pay Per Click Advertising • Digital Display Marketing • Social Media Marketing • Email Marketing • Mobile Marketing • Analytics • Strategy and Planning • Digital Web Marketing Project ________________________________________ Best Digital Marketing Diploma in Karachi Qualified and Industry Experienced Faculty would be conducting the classes in fully air-conditioned and state-of-art class rooms to ensure high standards of education in professional environment. Digital Marketing Internship After completion of Digital Marketing Course top students would be offered to join Digital Marketing Internship program to get the exposure to digital marketing world and corporate business requirements for quick career start. Digital Marketing Courses ________________________________________ Digital Marketing Certification • Certified Digital Marketing Pro • Certified Social Media Pro • Certified SEO Professional • Certfied Web Marketing Pro Digital Marketing Specialization • Digital Marketing Diploma • Digital Marketing Strategy • Digital Branding & Engagements • Digital Business Innovation • Professional Digital Advertising • Digital Selling – Certification Digital Marketing Short Courses • Professional Pay Per Click • Google Analytics Training • Advanced SEO Training • Social Meia Marketing(SMM) Training • Google ADSENSE Training • ANDROID Mobile App Development Digital Marketing Online Course Professional Diploma in Digital Marketing Training Track : Digital Marketing Duration : Six Months Professional Diploma In Digital Marketing Class Timings • Morning Classes 10:00AM - 12:00PM (MON-TUE) • Evening Classes 06:00PM - 08:00PM (THU-SAT) • WeekEnd Classes For Professionals SAT | SUN • Online Classes - Live Virtual Class (LVC), Online Program Fee 600/- USD • Fast Track Course Available for Working Professionals / People travelling abroad. Join Online Digial Marketing Courses For Details Contact Us: 0312.2169 325, 0337.7222 191, PTCL: 3498-OMNI (6664) | E: info@omni-academy.com www.omni-academy.com http://www.omni-academy.com/no-1-digital-marketing-institute-in-karachi/

Become a Facebook & Instagram Marketing Expert * Live Training + Recording (Recording will be provided within 24 hrs) What you'll learn • Digital Marketing terminologies • Analyzing digital marketing campaign performance • Difference between Digital Media Buying Vs Digital Marketing • How to handle Digital Media Marketing Projects • How to Make Digital Marketing Strategy for Business • How to Improve the ROI of Digital Campaigns • How to Re-target your audience • The art of Creative advertising • Hiring & Managing digital teams • Influencer Marketing through Instagram • Instagram Brand Management • Grip on Instagram Handling Who may join? • Digital Media Marketers • Marketing professional • Marketing agency owners • Advertising managers • Young entrepreneurs • Search engine optimization experts • Software house owners • Influencers, Bloggers and You tubers

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1 year Diploma in Software Engineering (DSE) - ArfaTower Who may Join? - Anyone, but preferably: (Matric & FSC students) Eligibility Criteria: Candidate having basic computer knowledge must clear an entry test to get enroll in DSE. Salient Features: • PNY certification • Jobs and internships • Placement assistance and career counselling • Practical projects and assignments • Online earning training and guidance Following Courses will be covered in this Diploma: 1. Introduction to computing 2. Fundamental of Programing 3. Microsoft office 4. Communication skills 5. Object oriented programing 6. Data structures 7. Graphic designing 8. Website designing 9. Software requirement engineering 10. Database management system 11. Data transmission 12. Web Development 13. Android application development 14. Social media marketing 15. Search engine marketing 16. Search engine optimization 17. Freelancing Course Starting Date: 27th of April, 2020 >> Days: Monday, Tuesday & Wednesday >> Morning Timing: 10:00 AM to 12:00 PM >> Live Training + Recording Option also Available >> Last Date of Registration: 20th April, 2020 Hurry Up! Limited seats are available Participants, who will complete the Diploma will get PNY Trainings Certificate and referred in relevant industry for jobs and internships. For more information and details click on this link: https://www.facebook.com/events/129059221750081/ #OneYearDiplomainSofttwareEngineering #SoftwareEngineeringCourseinLahore #DSE #SoftwareEngineeringTrainingsinArfaTowerLahore #17Coursesin1Course #OneYearITDiploma #BestITCoursesinLahore #SoftwareEngineering #WebDesigningandDevelopment #GraphicsDesigningTraining #SEOTrainings #FreelancingOnlineLectures #AndroidApplicationDevelopmentCourseinArfaTower #PNYTrainings #ArfaTowerLahore

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Institute of Technologies Pakistan.051-4852895. Rawlapindi.Islamabad.Microsoft Office is an office suite of applications, servers and services. It was first announced by Bill Gates of Microsoft on 1 August 1988 at COMDEX in Las Vegas. Initially a marketing term for a bundled set of applications, the first version of Office contained Microsoft Word, Microsoft Excel and Microsoft PowerPoint. Over the years, Office applications have grown substantially closer with shared features such as a common spell checker, OLE data integration and Visual Basic for Applications scripting language. Microsoft also positions Office as a development platform for line-of-business software under the Office Business Applications brand. On 10 July 2012, Softpedia reported that Office is used by over a billion people worldwide. The desktop version of Office is available for Windows and OS X. A touch-optimised version of Microsoft Office is available pre-installed on Windows RT tablets. A mobile version of Office, Office Mobile, is available for free on Windows Phone, iOS and Android. A web-based version of Office, Office Online, is also available.[5] Microsoft has stated that it plans to create a version of Office for "other popular platforms" as well.[citation needed] The current desktop version is Office 2016 for Windows and OS X, released on 22 September 2015[6] and 9 July 2015,[3] respectively. Contents 1 Desktop components 1.1 Word 1.2 Excel 1.3 PowerPoint 1.4 Access 1.5 Outlook 1.6 OneNote 1.7 Other desktop applications 1.8 Server applications 1.9 Web services 2 Office Mobile 3 Common features 4 File formats and metadata 5 Extensibility 6 Password protection 7 Versions available 7.1 Compatibility 7.2 Licensing 7.3 Support 8 Discontinued applications and features 8.1 Discontinued server applications 8.2 Discontinued web services 9 Version history 9.1 Windows versions 9.2 Mac versions 10 References 11 External links Desktop components[edit] Word Main article: Microsoft Word Microsoft Word is a word processor and was previously considered the main program in Office. Its proprietary DOC format is considered a de facto standard, although Word 2007 can also use a new XML-based, Microsoft Office-optimized format called .DOCX, which has been standardized by Ecma International as Office Open XML, and its SP2 update supports PDF and a limited ODF.[7] Word is also available in some editions of Microsoft Works. It is available for the Windows and OS X platforms. The first version of Word, released in the autumn of 1983, was for the MS-DOS operating system and had the distinction of introducing the mouse to a broad population. Word 1.0 could be purchased with a bundled mouse, though none was required. Following the precedents of LisaWrite and MacWrite, Word for Macintosh attempted to add closer WYSIWYG features into its package. Word for Mac was released in 1985. Word for Mac was the first graphical version of Microsoft Word. Excel Main article: Microsoft Excel Microsoft Excel is a spreadsheet program that originally competed with the dominant Lotus 1-2-3, and eventually outsold it. It is available for the Windows and OS X platforms. Microsoft released the first version of Excel for the Mac OS in 1985, and the first Windows version (numbered 2.05 to line up with the Mac and bundled with a standalone Windows run-time environment) in November 1987. It provided more functionality than the previous version. PowerPoint Main article: Microsoft PowerPoint Microsoft PowerPoint is a presentation program for Windows and OS X. It is used to create slideshows, composed of text, graphics, and other objects, which can be displayed on-screen and shown by the presenter or printed out on transparencies or slides. Access Main article: Microsoft Access Microsoft Access is a database management system for Windows that combines the relational Microsoft Jet Database Engine with a graphical user interface and software-development tools. Microsoft Access stores data in its own format based on the Access Jet Database Engine. It can also import or link directly to data stored in other applications and databases. Outlook Main articles: Microsoft Outlook and Microsoft Entourage Microsoft Outlook (not to be confused with Outlook Express) is a personal information manager. The replacement for Windows Messaging, Microsoft Mail, and Schedule+ starting in Office 97, it includes an e-mail client, calendar, task manager and address book. On the Mac OS, Microsoft offered several versions of Outlook in the late 1990s, but only for use with Microsoft Exchange Server. In Office 2001, it introduced an alternative application with a slightly different feature set called Microsoft Entourage. It reintroduced Outlook in Office 2011, replacing Entourage.[9] OneNote Main article: Microsoft OneNote Microsoft OneNote is a freeware notetaking program. It gathers notes (handwritten or typed), drawings, screen clippings and audio commentaries. Notes can be shared with other OneNote users over the Internet or a network. OneNote was initially introduced as a standalone app that was not included in any of Microsoft Office 2003 editions. However, OneNote eventually became a core component of Microsoft Office; with the release of Microsoft Office 2013, OneNote was included in all Microsoft Office offerings before eventually becoming completely free of charge. OneNote is available as a web application on Office Online, a Windows desktop app, a mobile app for Windows Phone, iOS, Android, and Symbian, and a Metro-style app for Windows 8 or later. Other desktop applications Other desktop applications included in Microsoft Office suite include: Microsoft Publisher: desktop publishing app mostly used for designing brochures, labels, calendars, greeting cards, business cards, newsletters, web site, and postcards Microsoft Lync: integrated communications client for conferences and meetings in real time (known as Microsoft Office Communicator in Office 2007, bundled with Professional Plus and Enterprise editions[10]). In 2015 Q1 Microsoft re branded Lync as 'skype for business' after acquiring Skype. Microsoft Project: project management software to keep track of events and to create network charts and Gantt charts, not bundled in any Office suite Microsoft Visio: diagram and flowcharting program not bundled in any Office suite Microsoft SharePoint Designer: a specialized HTML editor for Windows that develops SharePoint sites, now part of Microsoft SharePoint family and offered as an independent freeware download Server applications[edit] Microsoft SharePoint: collaboration server Excel Services InfoPath Forms Services Microsoft Project Server: project management server Microsoft Search Server Microsoft Lync Server (formerly Office Communications Server and Live Communications Server) – real time communications server Web services[edit] Docs.com: A place where Office users can discover, upload and share Word, Excel, PowerPoint, Sway and PDF files on their profile page Microsoft Office Online: A suite of web-based versions of Microsoft Word, Excel, OneNote and PowerPoint Sway: A presentation web app in preview status released in October 2014. It also has a native app for iOS and Windows 10. Microsoft Office website: The official website of Microsoft Office Microsoft Update: Web site. Patch detection and installation service for Microsoft Office. Microsoft Office 365: Subscription-based software services that licenses Microsoft Office products for on-premises or cloud-based use. Office Mobile Main article: Microsoft Office Mobile Office Mobile includes the scaled-down and touch-optimised versions of Word, Excel and PowerPoint. Other Office applications such as OneNote, Lync and Outlook are available as standalone apps.[11] Office Mobile enables users to save and access documents on OneDrive, OneDrive for Business, and SharePoint. Additionally, the Windows Phone version also allows users to save files locally on the device. According to Microsoft, Office Mobile for iPhone and Android are "very similar" to each other, whereas the Windows Phone version provides a "richer, more integrated experience". Office Mobile for iPhone was released on 14 June 2013 in the United States.[13] Support for 135 markets and 27 languages was rolled out over a few days.[14] It requires iOS 7 or later.[15] Although the app also works on iPad devices, excluding the first generation, it is designed for a small screen.[13] Office Mobile was released for Android phones on 31 July 2013 in the United States. Support for 117 markets and 33 languages was added gradually over several weeks.[12] It is supported on Android 4.0 and later.[16] Office Mobile for both iPhone and Android, available for free from the App Store and Google Play Store respectively, initially required a qualifying Office 365 subscription to activate, but in March 2014, with the release of Office for iPad, the apps were updated making them fully free for home use, although a subscription is still required for business use. On 6 November 2014, Microsoft released updated versions of Word, Excel and Powerpoint for iOS. On 24 June 2015, Microsoft released updated versions of Word, Excel and Powerpoint for Android. In January 2015, Microsoft unveiled updated universal app versions of the Office applications for Windows 10 devices—including tablets and smartphones—that are based upon the previously released Android and iOS apps. Common features Most versions of Microsoft Office (including Office 97 and later) use their own widget set and do not exactly match the native operating system. This is most apparent in Microsoft Office XP and 2003, where the standard menus were replaced with a colored, flat-looking, shadowed menu style. The user interface of a particular version of Microsoft Office often heavily influences a subsequent version of Microsoft Windows. For example, the toolbar, colored buttons and the gray-colored 3D look of Office 4.3 were added to Windows 95, and the ribbon, introduced in Office 2007, has been incorporated into several programs bundled with Windows 7 and later. Users of Microsoft Office may access external data via connection-specifications saved in Office Data Connection (.odc) files.[25] Both Windows and Office use service packs to update software. Office had non-cumulative service releases, which were discontinued after Office 2000 Service Release 1. Past versions of Office often contained Easter eggs. For example, Excel 97 contained a reasonably functional flight-simulator. Office XP and later do not have any Easter eggs, in compliance with Trustworthy Computing guidelines. File formats and metadata Microsoft Office prior to Office 2007 used proprietary file formats based on the OLE Compound File Binary Format.[26] This forced users who share data to adopt the same software platform.[27] In 2008, Microsoft made the entire documentation for the binary Office formats freely available for download and granted any possible patents rights for use or implementations of those binary format for free under the Open Specification Promise.[28][29] Previously, Microsoft had supplied such documentation freely but only on request. Starting with Office 2007, the default file format has been a version of Office Open XML, though different than the one standardized and published by Ecma International and by ISO/IEC. Microsoft has granted patent rights to the formats technology under the Open Specification Promise[31] and has made available free downloadable converters for previous versions of Microsoft Office including Office 2003, Office XP, Office 2000[32] and Office 2004 for OS X. Third-party implementations of Office Open XML exist on the Windows platform (LibreOffice, all platforms), OS X platform (iWork '08, LibreOffice) and Linux (LibreOffice and OpenOffice.org 3.0). In addition, Office 2010 and Service Pack 2 for Office 2007 supports the OpenDocument Format (ODF) for opening and saving documents. Microsoft provides the ability to remove metadata from Office documents. This was in response to highly publicized incidents where sensitive data about a document was leaked via its metadata.[33] Metadata removal was first available in 2004, when Microsoft released a tool called Remove Hidden Data Add-in for Office 2003/XP for this purpose.[34] It was directly integrated into Office 2007 in a feature called the Document Inspector Extensibility A major feature of the Office suite is the ability for users and third party companies to write add-ins (plug-ins) that extend the capabilities of an application by adding custom commands and specialized features. One of the new features is the Office Store.[35] Plugins and other tools can be downloaded by users.[36] Developers can make money by selling their applications in the Office Store. The revenue is divided between the developer and Microsoft where developer gets 80% of the money.[37] Developers are able to share applications with all Office users (who Microsoft says number at 1 billion).[37] One such example of Office app is a heat map for Excel. The app travels with the document, and it's up to the developer what the recipient will see when they open it. They'll either have the option to download the app from the Office Store for free, start a free trial or be directed to payment.[37] With Office's cloud abilities, IT department can create a set of apps for their business employees.[38] When employees go to the Office Store, they'll see their company's apps under My Organization. The apps that employees have personally downloaded will appear under My Apps.[37] Developers can use web technologies like HTML5, XML, CSS3, JavaScript, and APIs for building the apps.[39] An application for Office is a webpage that is hosted inside an Office client application. User can use apps to amplify the functionality of a document, email message, meeting request, or appointment. Apps can run in multiple environments and by multiple clients, including rich Office desktop clients, Office Web Apps, mobile browsers, and also on-premises and in the cloud.[39] The type of add-ins supported differ by Office versions: Office 97 onwards (standard Windows DLLs i.e. Word WLLs and Excel XLLs) Office 2000 onwards (COM add-ins)[40] Office XP onwards (COM/OLE Automation add-ins)[41] Office 2003 onwards (Managed code add-ins – VSTO solutions)[42] Password protection[edit] Main article: Microsoft Office password protection Microsoft Office has security feature which allows users to encrypt Office (Word, Excel, PowerPoint) documents with user provided password. User password can contain up to 255 characters and uses AES 128-bit advanced encryption by default.[43] Password could be used to restrict modification of the entire document, worksheet or presentation. Due to lack of document encryption most passwords could be cracked using a third-party cracking software.[44] Versions available[edit] Compatibility[edit] Microsoft supports Office for the Windows and OS X platforms, as well as mobile versions for Windows Phone, Android and iOS platforms. Beginning with Mac Office 4.2, the OS X and Windows versions of Office share the same file format, and are interoperable. Visual Basic for Applications support was dropped in Microsoft Office 2008 for Mac,[45] then reintroduced in Office for Mac 2011.[46] Microsoft tried in the mid-1990s to port Office to RISC processors such as NEC/MIPS and IBM/PowerPC, but they met problems such as memory access being hampered by data structure alignment requirements. Microsoft Word 97 and Excel 97 however did ship for the DEC Alpha platform. Difficulties in porting Office may have been a factor in discontinuing Windows NT on non-Intel platforms.[47] Stuart Cohen, CEO of Open Source Development Labs, conjectured in 2006 that Microsoft would eventually release a Linux port of Office,[48] which occurred via Microsoft Office Mobile for Android phones (OS 4.0 or later) in 2013 and tablets (OS 4.4 or later) in 2015. Office is also available for iOS, another Unix-like platform. Office for Windows Phone and the older Windows Mobile are distinguished from Windows NT versions.

Institute of Technologies Pakistan.4852895 Microsoft Office is an office suite of applications, servers and services. It was first announced by Bill Gates of Microsoft on 1 August 1988 at COMDEX in Las Vegas. Initially a marketing term for a bundled set of applications, the first version of Office contained Microsoft Word, Microsoft Excel and Microsoft PowerPoint. Over the years, Office applications have grown substantially closer with shared features such as a common spell checker, OLE data integration and Visual Basic for Applications scripting language. Microsoft also positions Office as a development platform for line-of-business software under the Office Business Applications brand. On 10 July 2012, Softpedia reported that Office is used by over a billion people worldwide. The desktop version of Office is available for Windows and OS X. A touch-optimised version of Microsoft Office is available pre-installed on Windows RT tablets. A mobile version of Office, Office Mobile, is available for free on Windows Phone, iOS and Android. A web-based version of Office, Office Online, is also available.[5] Microsoft has stated that it plans to create a version of Office for "other popular platforms" as well.[citation needed] The current desktop version is Office 2016 for Windows and OS X, released on 22 September 2015[6] and 9 July 2015,[3] respectively. Contents 1 Desktop components 1.1 Word 1.2 Excel 1.3 PowerPoint 1.4 Access 1.5 Outlook 1.6 OneNote 1.7 Other desktop applications 1.8 Server applications 1.9 Web services 2 Office Mobile 3 Common features 4 File formats and metadata 5 Extensibility 6 Password protection 7 Versions available 7.1 Compatibility 7.2 Licensing 7.3 Support 8 Discontinued applications and features 8.1 Discontinued server applications 8.2 Discontinued web services 9 Version history 9.1 Windows versions 9.2 Mac versions 10 References 11 External links Desktop components[edit] Word Main article: Microsoft Word Microsoft Word is a word processor and was previously considered the main program in Office. Its proprietary DOC format is considered a de facto standard, although Word 2007 can also use a new XML-based, Microsoft Office-optimized format called .DOCX, which has been standardized by Ecma International as Office Open XML, and its SP2 update supports PDF and a limited ODF.[7] Word is also available in some editions of Microsoft Works. It is available for the Windows and OS X platforms. The first version of Word, released in the autumn of 1983, was for the MS-DOS operating system and had the distinction of introducing the mouse to a broad population. Word 1.0 could be purchased with a bundled mouse, though none was required. Following the precedents of LisaWrite and MacWrite, Word for Macintosh attempted to add closer WYSIWYG features into its package. Word for Mac was released in 1985. Word for Mac was the first graphical version of Microsoft Word. Excel Main article: Microsoft Excel Microsoft Excel is a spreadsheet program that originally competed with the dominant Lotus 1-2-3, and eventually outsold it. It is available for the Windows and OS X platforms. Microsoft released the first version of Excel for the Mac OS in 1985, and the first Windows version (numbered 2.05 to line up with the Mac and bundled with a standalone Windows run-time environment) in November 1987. It provided more functionality than the previous version. PowerPoint Main article: Microsoft PowerPoint Microsoft PowerPoint is a presentation program for Windows and OS X. It is used to create slideshows, composed of text, graphics, and other objects, which can be displayed on-screen and shown by the presenter or printed out on transparencies or slides. Access Main article: Microsoft Access Microsoft Access is a database management system for Windows that combines the relational Microsoft Jet Database Engine with a graphical user interface and software-development tools. Microsoft Access stores data in its own format based on the Access Jet Database Engine. It can also import or link directly to data stored in other applications

Microsoft Office is a Suite of products developed by Microsoft that includes Microsoft Word, Excel, Access, PowerPoint, and Outlook. Each program has a different purpose and is compatible with other programs included in the Package. The suite of programs is compatible with the Windows. Microsoft Office is the most Common form of software used in the whole world. Government approved certificates and diplomas. Inspire Institute of Technologies Pakistan (Pvt) Ltd is affiliated with RCCI, SECP, SDA, TTB, TTPC, SDC & PSSC Government of Pakistan. Microsoft Office is an office suite of applications, servers, and services developed by Microsoft. It was first announced by Bill Gates on August 1, 1988, at COMDEX in Las Vegas. Initially a marketing term for a bundled set of applications, the first version of Office containedMicrosoft Word, Microsoft Excel, and Microsoft PowerPoint. Over the years, Office applications have grown substantially closer with shared features such as a common spell checker, OLE data integration andVisual Basic for Applications scripting language. Microsoft also positions Office as a development platform for line-of-business software under the Office Business Applications brand. On 10 July 2o12, Softpedia reported that Office is used by over a billion people worldwide. The desktop version of Office is available for Windows and OS X. A touch-optimised version of Microsoft Office is available pre-installed onWindows RT tablets. A mobile version of Office, Office Mobile, is available for free on Windows Phone, iOS and Android. A web-based version of Office, Office Online, is also available. Microsoft has stated that it plans to create a version of Office for "other popular platforms" as well. The current desktop version is Office 2o16 for Windows and OS X, released on 22 September 2015[7] and 9 July 2015,------------------------------------------------------- respectively. Contents 1Desktop components 1.1Word 1.2Excel 1.3PowerPoint 1.4Access 1.5Outlook 1.6OneNote 1.7Other desktop applications 1.8Server applications 1.9Web services 2Office Mobile 3Common features 4File formats and metadata 5Extensibility 6Password protection 7Versions available 7.1Compatibility 7.2Licensing 7.3Support 8Discontinued applications and features 8.1Discontinued server applications 8.2Discontinued web services 9Version history 9.1Windows versions 9.2Mac versions 1oReferences 11External links Desktop components Word Main article: Microsoft Word Microsoft Word is a word processor and was previously considered[by whom?] the main program in Office. Word is also available in some editions of Microsoft Works. It is available for the Windows and OS X platforms. The first version of Word, released in the autumn of 1983, was for the MS-DOS operating system and had the distinction of introducing the mouse to a broad population. Word 1.o could be purchased with a bundled mouse, though none was required. Following the precedents of LisaWrite and MacWrite, Word for Macintosh attempted to add closer WYSIWYG features into its package. Word for Mac was released in 1985. Word for Mac was the first graphical version of Microsoft Word. Its proprietary Doc format is a de facto standard, although Word 2oo7 deprecated this format in favor of Office Open XML, which was later standardized by Ecma International as an open format. Support for Portable Document Format(PDF) and OpenDocument (ODF) was first introduced in Word for Windows with Service Pack 2 for Word 2oo7.[9] Excel Main article: Microsoft Excel Microsoft Excel is a spreadsheet program that originally competed with the dominant Lotus 1-2-3, and eventually outsold it. It is available for the Windows and OS X platforms. Microsoft released the first version of Excel for the Mac OS in 1985, and the first Windows version (numbered 2.o5 to line up with the Mac and bundled with a standalone Windows run-time environment) in November 1987. It provided more functionality than the previous version. PowerPoint Main article: Microsoft PowerPoint Microsoft PowerPoint is a presentation program for Windows and OS X. It is used to create slideshows, composed of text, graphics, and other objects, which can be displayed on-screen and shown by the presenter or printed out ontransparencies or slides. Access Main article: Microsoft Access Microsoft Access is a database management system for Windows that combines the relational Microsoft Jet Database Engine with a graphical user interface and software-development tools. Microsoft Access stores data in its own format based on the Access Jet Database Engine. It can also import or link directly to data stored in other applications and databases.[10] Outlook Main articles: Microsoft Outlook and Microsoft Entourage Microsoft Outlook (not to be confused with Outlook Express) is a personal information manager. The replacement for Windows, Microsoft Mail, and Schedule+ starting in Office 97, it includes an e-mail client, calendar, and task manager and address book. On the Mac OS, Microsoft offered several versions of Outlook in the late 199os, but only for use with Microsoft Exchange Server. In Office 2oo1, it introduced an alternative application with a slightly different feature set called Microsoft Entourage. It reintroduced Outlook in Office 2o11, replacing Entourage. OneNote Main article: Microsoft OneNote Microsoft OneNote is a freeware notetaking program. It gathers notes (handwritten or typed), drawings, screen clippingsand audio commentaries. Notes can be shared with other OneNote users over the Internet or a network. OneNote was initially introduced as a standalone app that was not included in any of Microsoft Office 2003 editions. However, OneNote eventually became a core component of Microsoft Office; with the release of Microsoft Office 2o13, OneNote was included in all Microsoft Office offerings before eventually becoming completely free of charge. OneNote is available as a web application on Office Online, a Windows desktop app, a mobile app for Windows Phone, iOS, Android, and Symbian, and aMetro-style app for Windows 8 or later. Other desktop applications Other desktop applications included in Microsoft Office suite include: • Microsoft Publisher: desktop publishing app mostly used for designing brochures, labels, calendars, greeting cards, business cards, newsletters, web site, and postcards • Skype for Business: integrated communications client for conferences and meetings in real time (known as Microsoft Office Communicator in Office 2007, bundled with Professional Plus and Enterprise editions[12]). Originally calledMicrosoft Lync, it was renamed in 2015 after acquiring Skype. • Microsoft Project: project management software to keep track of events and to create network charts and Gantt charts, not bundled in any Office suite • Microsoft Visio: diagram and flowcharting program not bundled in any Office suite • Microsoft SharePoint Designer: a specialized HTML editor for Windows that develops SharePoint sites, now part of Microsoft SharePoint family and offered as an independent freeware download Course Outlines of MS Office / Basic IT Course: 1:Introduction. 2:Ms Word. 3:Ms Excel. 4:Ms Access. 5:Ms Power point. 6:Ms Outlook. 7:Typing. 8:Internet & Email. FOR REGISTRATION Contact Us: 0335-8041309

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